Unsurprisingly, established solutions such as LinkedIn Sales Navigator, Salesloft & Outreach were top of the list. But I also discovered some hidden gems.
A few months ago, I started asking Outbound professionals about their favourite sales tools. They were usually SDR, Outbound & Sales profiles with over 2 years of experience. Many of these work for large established solutions while some are running their own agencies.
Out of 2774 people, ~1/3 replied with their toolstacks. Here is the complete ranking with every mentioned tool:
Given the interesting insights I've gotten from this survey - I decided to continue to run it. This means that this list will be continually updated to accommodate new tool recommendations.
A buying indicates that a potential customer is willing to spend money on a related solution. We can find many signals to take advantage of by leveraging the LinkedIn platform. With these, we can create contact lists with high conversion rates.
Events are often put together by field experts whose goal is to spread the word about their solutions. By attending a LinkedIn event, someone typically shows that they're interested in learning more on the subject.
By joining a LinkedIn group, a person typically demonstrates an interest in gaining further knowledge or sharing their knowledge on the subject. Let's take advantage of that to find interested leads.
