FOR B2B COMPANIES ABOVE >$100K/MO IN REVENUE

WE BUILD OUTBOUND SYSTEMS
THAT SELL FOR YOU

We flood you with opportunities so you can focus on closing deals.

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WE HELPED OVER 75 ORGANIZATIONS SUCCEED AT OUTBOUND

Sales Prospecting
Services

We generate opportunities
— You close the conversation

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What is included
End-to-end cold outreach campaign set up & management
  • Email Infrastructure Setup & Warmup
  • Audience Research & Targeting
  • Data Scraping & Enrichment
  • Campaigns Optimization
  • Sending Automation
  • Inbox Management
  • Copywriting

Timeline

Step 1

Learn and research your ideal customer.

You fill out our onboarding questionnaire to help us learn about your ICP. We conduct additional research to gain insights into your targets’ motivations and pain points.

The goal? Putting the right message in front of the right person.

Set up your email-sending infrastructure and research your target audience.

Step 2

We set up multiple domains & mailboxes, configure technical records and start warming them up.

The goal? Ensuring your emails land outside of SPAM.

Step 3

Craft your email sequences and build your lead lists.

We write messaging angles for your different customer profiles. We build contextual lead lists by looking at buying signals (e.g: surge in hiring, ad spend, opening of new offices, acquisition) and industry trends.

The goal? Reaching the right company at the right time.

Send personalized messages at scale.

Step 4

We leverage AI to tailor our messaging to each prospect. This lets us automate our outreach to potential clients —without compromising message quality.

The goal? Flooding your calendar with opportunities.

Sales Systems
Implementation

Set up prospecting systems that generate opportunities on autopilot.

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Starting at $25k per project

What is included
→ End-to-end implementation of sales systems
  • Implementation of Sales Software.
  • Training on Tools Best Practices.
  • Sales Tools Recommendations.
  • Free Gap Analysis.

Timeline

Step 1

Identify gaps in your sales software stack.

Our dedicated consultants analyze your sales stack and conduct a Free Gap Analysis.

The goal? Identifying tools that would fit and improve your existing workflows

Step 2

Define the scope and objective for sales tools & systems implementation.

Based on our initial recommendations and your feedback, we define a scope and priorities for our implementation work.

The goal? Estimating resources required to conduct your sales systems implementation.

Step 3

Sales software implementation and training.

We implement the tools in your company and train your team to ensure they get adopted.

Sales Consulting

Learn the prospecting techniques we use for ourselves and our clients.

Book a call

Starting at $425 per hour

What is included
→ A-Z training from ideation to deploying a prospecting campaign live.
  • Recommendation on SalesTech Stack.
  • Sales Automation Best Practices.
  • Copywriting Frameworks.
  • Sessions Recording.
  • Internal SOPs.

Timeline

Session 1

SalesTech Stack Setup & Deliverability

We review recommended tools and paid plans for software (Clay, Smartlead, Prospeo, Debounce) that we will leverage in our sessions. We connect APIs and review our overall workflows.

Session 2

Targeting & Lead Sourcing

We learn:

  • How to decide who to reach out to in organizations.

  • How to identify similar companies to our clients.

  • How to identify buying signals.

  • How to maximize contact data finding rate.

Session 3

Copywriting & Personalization

We go over our copywriting best practices to ensure each of our message is:

  • short.

  • not to sales-y.

  • valuable to our recipient.

  • relevant & personalized.

  • doesn’t trigger spam filters.

Session 4+5

Automated Sales Workflows

We build an complete enrichment table inside of Clay and set up our messaging sequence inside of our Sales Engagement Platform (Smartlead or LGM).
Automated enrichment steps include:

  • How to integrate data sources into Clay to add relevant (AI) personalization to our enriched prospects.

  • How to add custom conditions inside of Clay.

  • List cleaning (company columns, job title columns).

  • Verifying catch-all email addresses.

  • Prompting Best Practices.

What people say

Michel is a true passionate with two main qualities: 1) He is a living library of tools and techniques; soon to be a Sales Guru, no doubt. 2) We always have a good time during the sessions; Michel is a relationship builder.

Quentin Mayne
Senior Marketing Expert at Company Y

Michel taught me b2b lead gen - the tools, the method, everything. It's a skillset for life, that goes further than just outbound b2b. What's more, his tips save money by connecting the right apps together.

Alexy Joven
CEO at Modjo

“I have been client of ColdIQ for a bit less than a year. During this time, we generated over a hundred meetings that resulted in 14 client projects and over 400k€ generated”

Niklas Konstantin Rabanus
CEO at KONUS

"Michel is a lead generation wizard! Thanks to his skills, I was able to land big contracts with important affiliates for Podly. Highly recommend his services!"

Loïc R.
Founder, CEO at Podly

"Michel- we had more leads in the past week than in the last 6 months. We worked with many sales coaches, and you're one of the rare great"

Philip Smith
CEO at Education Marketing

Michel is a true passionate with two main qualities: 1) He is a living library of tools and techniques; soon to be a Sales Guru, no doubt. 2) We always have a good time during the sessions; Michel is a relationship builder.

Quentin Mayne
Senior Marketing Expert

Michel taught me b2b lead gen - the tools, the method, everything. It's a skillset for life, that goes further than just outbound b2b. What's more, his tips save money by connecting the right apps together.

Alexy Joven
CEO

“I have been client of ColdIQ for a bit less than a year. During this time, we generated over a hundred meetings that resulted in 14 client projects and over 400k€ generated”

Niklas Konstantin Rabanus
CEO

"Michel is a lead generation wizard! Thanks to his skills, I was able to land big contracts with important affiliates for Podly. Highly recommend his services!"

Loïc R.
Founder & CEO

"Michel- we had more leads in the past week than in the last 6 months. We worked with many sales coaches, and you're one of the rare great"

Philip Smith
CEO

Awesome outbound approach! I love how deep they are into the sales stack and collect solid lists of applications to use.

Dariia G.
CEO

Michel excels at creating value-first offers. He is a true cold email operator, with thousands of emails under his belt. On several occasions I have walked away from our Zoom Chats with a leap-forward in my understanding and "what to do next" in my own cold email agency.

Ben Crane
Founder

I reached out to Michel because we had issues with our outbound marketing. We couldn’t quite get where we wanted to be and felt short of ressources. We worked with him and I wished I reached out to him earlier in the process. Time and money would have been saved. I knew how to pin point out directly what we needed to do. He knows the tools he works with like the back of his hands. Hats down to the Maestro, sincerely, thank you. I won’t wait so long the next time I want to reach out.

Romain Warnotte
Founder

"I met Michel in a co-working space and his practical, simple, and effective approach convinced me to collaborate on an online campaign project. The results arrived quickly and our relationship has been smooth. I highly recommend him!"

Alexandre Cosmao
Founder

"I just wanted to give a big shoutout to Michel Lieben for being an awesome mentor in helping me get the hang of prospecting tools. Seriously, his support has made a world of difference in boosting my skills. Thanks a million, Michel!"

Timothy Eugene
Founder

"We collaborated with Michel on a few client campaigns and always were satisfied with the results. Looking forward to working together again!"

Endri E.
Founder at Deeta & MoovMoov

"A real pleasure to work with Michel and learn from him. Very intelligent guy, recommend him highly 👍"

Amme Altimimi
Partner, Head of Recruitment & Sales at We Quest

I took on Michel consulting track, not knowing what to expect, but boy I can tell you, he went above and beyond. If you really want to learn more about cold outreach, deliverability and sales, he is you go-to person.

Jeremy Condotta
Founder

"I wanted to express my gratitude to Michel Lieben for being an amazing mentor who has greatly assisted me in mastering prospecting tools. His support has had a significant impact on enhancing my skills. Thank you so much, Michel!"

Oceane Demol
Founder at GrowthFlow

"Michel is my go-to person for lead generation projects. Unlike many vendors, he doesn't rely on a lazy mass emailing approach. He explains the logic behind his actions and doesn't delegate the work to junior staff, which sets him apart."

Holly P.
Prev. Marketing Director at Convatec

"Michel is my go-to person for lead generation projects. Unlike many vendors, he doesn't rely on a lazy mass emailing approach. He explains the logic behind his actions and doesn't delegate the work to junior staff, which sets him apart."

Holly P.
Convatec

"I wanted to express my gratitude to Michel Lieben for being an amazing mentor who has greatly assisted me in mastering prospecting tools. His support has had a significant impact on enhancing my skills. Thank you so much, Michel!"

Oceane Demol
GrowthFlow Agency

"A real pleasure to work with Michel and learn from him. Very intelligent guy, recommend him highly 👍"

Amme Altimimi
We Quest

I took on Michel consulting track, not knowing what to expect, but boy I can tell you, he went above and beyond. If you really want to learn more about cold outreach, deliverability and sales, he is you go-to person.

Jeremy Condotta
JC Media

"We collaborated with Michel on a few client campaigns and always were satisfied with the results. Looking forward to working together again!"

Endri E.
Deeta & MoovMoov

Michel is a true passionate with two main qualities: 1) He is a living library of tools and techniques; soon to be a Sales Guru, no doubt. 2) We always have a good time during the sessions; Michel is a relationship builder.

Quentin Mayne
Senior Marketing Expert

Michel taught me b2b lead gen - the tools, the method, everything. It's a skillset for life, that goes further than just outbound b2b. What's more, his tips save money by connecting the right apps together.

Alexy Joven
CEO

“I have been client of ColdIQ for a bit less than a year. During this time, we generated over a hundred meetings that resulted in 14 client projects and over 400k€ generated”

Niklas Konstantin Rabanus
CEO

"Michel is a lead generation wizard! Thanks to his skills, I was able to land big contracts with important affiliates for Podly. Highly recommend his services!"

Loïc R.
Founder & CEO

"Michel- we had more leads in the past week than in the last 6 months. We worked with many sales coaches, and you're one of the rare great"

Philip Smith
CEO

Some of our campaign results

Smartlead Campaign Results
(+210 positive replies in 37 days).
Calendly Requests
(+36 meetings in 22 days).
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As a welcome gift, you’ll get a guide detailing “The exact campaign process that generated ~460 meetings for ourselves and clients in the last 90 days — leveraging the latest sales software.”

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Frequent Questions

What is the pricing model like? Do I need to commit for several months at once?

We charge a monthly retainer. At the start of our engagement, we want you to commit to the first three months, as we find this to be a reasonable time period to assess whether campaigns will be successful or not. After that, there is no long-term commitment or lock-in. Our goal is to win your business every month by providing a service you’re happy to keep paying for.

How quickly can you launch a campaign?

From the moment you sign a contract, you should count 2 weeks before seeing your first campaign live. The first weeks are dedicated to building your email infrastructure. We’ll set up secondary domains and mailboxes and warm these up. During the warm-up process, we build your lead lists and draft your email (&/or LinkedIn) sequences. This process usually takes 2 weeks – which means that we send our first outreach messages by week 3.

How do you protect my domain reputation? Will my emails land in spam if we send too many?

We don’t use your primary domain to send our outreach emails. If you’re doing so, you should stop already, as it can have some disastrous impact on your domain reputation overall. We create secondary domains that redirect to yours. We then create mailboxes to send our emails. Whatever happens with these domains – your main domain reputation is safe. Because we have a handful of different domains, we can scale our sending volume in a safe way.

What visibility do I have on the process? Do I get to see the messages and who you’re reaching out to?

Once our first drafts are ready, we’ll send them your way for review. We won’t send any messages you’re not happy with. Similarly, we send you the list of prospects we plan to contact before doing so. If you’re not happy with our targeting criteria, we’ll revise and recreate these lead lists.

How do I see what’s going on with my campaign? Is there a way to see the number of emails you sent, the number of replies, and other tracking metrics?

We create a client login in our sending tool. With this, you get a view of every relevant metric, such as: - The number of leads contacted - The number of emails we send - The percentage of leads that opened our emails - The percentage of positive replies On top of that, we track additional metrics such as your email-to-lead ratio, contact-to-lead ratio and we further enrich results to get a sense of what are your best performing target segments.

Available for hire

Let's get started!

Schedule a 30-minute intro call with one of ColdIQ's team members:
Fivos Aresti (Head of Growth), Alex Vacca (COO) or Michel Lieben (CEO).

This call will provide an overview of ColdIQ's services and how we can help your business generate more qualified leads and closed deals through effective outbound strategy and the right sales tools.